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January 27, 2010 2 min read
About a year ago, Add-a-Motor found a hidden market with literally millions of potential customers. They discovered that in the USA alone, there are tens of millions of chicken coops, and many millions more around the globe. Most are family owned with 10 to 20 chickens raised for fresh eggs and meat. Add-A-Motor also learned that chicken coop owners have the same problem - early every morning without fail. They must open the coop door to let their chickens out to feed. In the evening, when chickens automatically re-enter the coop, the door must be closed to protect them from predators and the elements. No matter the weather conditions or personal situation, these morning and evening chores can not be missed. For a busy family, it’s a challenge to keep up this routine 7 days a week, 365 days a year.
For the past year, Add-a-Motor has been test marketing a motor for chicken coop doors. The user simply plugs it into their lamp timer switch and it automatically opens and closes the coop door on a time schedule they choose. Customers have been vocally appreciative of the convenience and peace of mind it provides. Sales have been impressive. Now, Add-A-Motor is in full production of a new Model D20 motor, and is available through Home Controls.
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